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Web
Design
& Development
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Innovate
web design can create a website for your business or organization
that's dynamic and incorporates well-established principles
of usability. Style is important and so is emotion, branding,
and message. But, an effective Web design must always consider
the needs of its end-users.
Innovate web design is capable of developing database driven
Internet applications from your requirements.
5 Step Design Process:
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Step 1: Information
Design Analysis
This phase involves a study of your current site content,
imagery, and other raw materials that you provide. This phase
is not creative, but organizational. Its purpose is to organize
site content according to usability best-practices and create
a "blueprint" for the site information architecture. An information
design document (IDD) will be presented for your approval before
commencing the next phase. |
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Step 2: Creative Discovery Process
This is where we identify your target audience and determine the personality, tone, and style of your site. We'll conduct research on your specific market to discover (among other things) who are the market leaders, what is the visual language of your industry, and what separates you from your competitors. We'll rely on your input and suggestions during this research phase to form opinions about important "soft" factors like color, choice of imagery (ex: animate, abstract, iconic), and fonts. |
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Step 3: Graphic Design and Invention
Next, we invent. We've already determined the information structure, linking structure, written content, and have conducted market research. Now, we can begin to apply this information. During this phase, we'll present a nonfunctional "dummy" of your site's home page for you to review. With your approval, we'll then proceed to build out the rest of the pages, elaborating on the themes we've established. As the site progresses, you'll be able to view developments and make comments by logging into our staging server. |
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Step 4: Integrate and Test
Here we integrate the required functionality, test, refine, and check quality (unbroken links, ALT tags, meta tags, clean HTML, proper form validation, and other quality checks). Once the project passes internal approval, we prepare it for your final viewing, testing, and approval. Here you can direct final changes before launch. All that remains is to migrate your website from our staging server to your own server and you're live. |
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Step 5: Launch & Maintain Website
This is always an exciting moment. What was initially just an idea, and then a proposal, has now materialized into a tangible asset to your business. |
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